Level 1 is available to everyone after registering.

 

Level 1 – Social Networks (Conquering Global Markets)

 

The other levels are available to subscribers.

Click on the images below to read the description of each game session.

 

Level 2 – Bakeries (Conquering Local Markets)

Level 3 – Food Retail (Understanding Product Life Cycles)

Level 4 – Automotive
(Remaining the Market Leader)

Level 5 – Automotive
(From Challenger to Market Leader)

Level 6 – Automotive
(Mastering Substitution)

Level 7 – AI Market
(The Race for Leadership: Organic or External Growth?)

 

For all these game sessions, the difficulty level depends on:

  • your competitive and financial position at the start of the game,
  • the complexity of the competitive landscape, which is proportional to the number of competitors and the number of market segments to analyze,
  • and the number of strategic action levers available to you.

 

The table below summarizes the last two points:


Main Strategic Action Levers

Each game session is configured using more than 300 parameters, providing an exceptional variety of gameplay.

Essilor game sessions available to readers of Xavier Fontanet’s book “Corporate Strategy: Conversations with Pierre Pupier”, published by Manitoba / Les Belles Lettres:

  • Essilor 1991–2013 (market segmentation)
  • Essilor 1993–2013 (geographical segmentation)

 

Other game sessions available upon request:

  • Banking
  • Construction
  • Aircraft Manufacturers
  • Airlines
  • Energy – Oil & Gas
  • Energy – Mining
  • Energy – Electric Utilities
  • Internet Giants
  • Internet
  • Seafood
  • Restaurants
  • E-scooters

     

     

    Would you like to create a private game session tailored to your competitive environment? Feel free to contact us.